Clients Speak About BrandLogic

What is it like to work with BrandLogic? There are no “boilerplate” solutions here. Because every brand is different, every aspect of our process is custom-designed to meet the particular business and communications needs of our clients. But the overriding constant is a dedication to our clients, evidenced by our long-term relationships–many extending more than a decade.

A true partnership
“BrandLogic was excited about our projects, and it showed in their energy and dedication. And refreshingly, compared to other agencies, our team has stayed constant from the first point of contact throughout the years...I consider the experience [of working with BrandLogic] one of true partnership. They’ve integrated great design, technical capabilities and client-centered skills.”
– Director of Brand Identity, Texaco

“[There was an amazing] partnership that developed between our two groups. What we accomplished is no small feat, and through it all your vision and leadership have helped shape the Rockwell Collins brand into one we feel accurately represents the company we are today.”
– Director of Marketing Communications, Rockwell Collins

“At every step of the journey the BrandLogic team has acted like they were a part of our team and not an external organization. [BrandLogic] has done a remarkable job of creating an outstanding brand identity at every step of the project. The logo you created is one of the best I have ever seen.”
– CEO, CareerSpace

Responsive
“BrandLogic helped us implement our identity in record time. We found them much more responsive to our requirements than their larger competitors.”
– Director of the name change and re-brand project, Wyeth

“What can I say? You guys are totally awesome! You listened, you confirmed your understanding, and delivered exactly what was requested in a fresh, exciting manner. In one cycle...in one week! You are clearly becoming an on demand business we so often write about.”
– Senior Marketing Manager, IBM Worldwide Retail Industry Marketing

Results-oriented
“BrandLogic’s work has been superb. At the start of the process, we really didn’t know where we’d wind up. But thanks to BrandLogic’s in-depth research and strategy assistance, we now have a clear and distinctive go-to-market identity that we believe is going to help us become a leading player. It’s also given us a sense of pride, giving the culinary program a common goal; we’ve got a rallying point and a sense of uniqueness that’s very exciting.”
– Vice President of Marketing, The International Culinary Schools at the Art Institutes

“I think [BrandLogic] has done a great job in pushing through the notion of our brand–often to some internal resistance. But I do believe I’m beginning to actually see the results. There’s a very distinctive look and feel to our materials that has become very recognizable to me...for the first time in my 20 years.”
–Vice President of Human Resources, Engelhard


Understanding
“BrandLogic did a great job in understanding both the form and function of our brand and communicating that in material to our audiences.”
– Senior Vice President of Identity, Siemens

“BrandLogic made us feel comfortable with their knowledge and expertise right from the very beginning. And that feeling has not changed.”
– Director of New Business, Guideposts

“[BrandLogic has] done an excellent job of articulating our new vision.”
– Director, Investor Relations, Becton, Dickinson and Company

Dedicated
“...I have never worked with a group who put more thought behind their efforts or consistently delivered such truly creative solutions; I recommend them highly.”
– Senior Manager, Corporate Communications, Engelhard Corporation

“BrandLogic is as dedicated to the success of our organization as any of us who work here.”
– Sr. Vice President, St. John’s University

“Every member of the BrandLogic staff has exceeded my expectations in terms of quality, response and service.”
– Manager of Global Marketing, IBM